Jason Derulo is a multi-platinum global superstar known for genre-blending hits that have dominated charts for over a decade. Bursting onto the scene with his No. 1 debut “Whatcha Say,” he went on to deliver a run of Top Ten anthems including “In My Head,” “Talk Dirty,” “Wiggle,” and the worldwide smash “Want to Want Me.”
T.I. became a defining voice in Southern hip-hop with landmark albums like Trap Muzik, Urban Legend, King, and the chart-topping Paper Trail. Across the 2000s and 2010s, he delivered a steady run of Top Ten projects while helping shape the sound of Atlanta rap. He continued evolving musically with releases such as Trouble Man, Paperwork, and his politically charged Us or Else.
Lil Mosey broke out as a teen with his 2017 single “Pull Up,” which earned him major-label attention and set the tone for his melodic rap style. His 2018 debut album, Northsbest, featured hits like “Noticed,” while his 2019 follow-up, Certified Hitmaker, spawned the viral smash “Blueberry Faygo.” Since then, he’s continued to evolve as an artist, releasing independent projects through his own label and blending trap, pop, and introspective melodies.
Spyro is a Nigerian singer-songwriter who launched his music career in 2017 as an independent artist with TAP Music Entertainment. He broke through in 2022 with his hit single “Billing”, and followed up later that year with “Who Is Your Guy?”, which became a major viral anthem across Africa. The song’s success was amplified by a 2023 remix featuring Tiwa Savage, earning him major awards and international recognition.
Ayox is a Nigerian Afro-fusion artist who blends highlife, Fuji, R&B, hip-hop, and soul. He gained widespread attention with his 2023 cover of Libianca’s “People,” and built on that success with introspective tracks like “Walking Dead,” “Cocaina,” and his debut EP LastSon of a Widow. In 2025, he released his sophomore EP When Nobody Is Watching, featuring collaborations with Ghana’s Lasmid, Nigeria’s Qing Madi, and gospel legend Dr. Yinka Ayefele.
SoulChef is an acclaimed hip-hop producer from Auckland, New Zealand, known for blending soul, jazz, and hip-hop into a warm, immersive sound that resonates worldwide. With more than 25 releases and over 100 million streams, he has become a global favorite among both lyric-driven artists and instrumental music fans. His breakthrough track “Write This Down” has become a viral staple, earning over 1 million TikTok creates and heavy rotation across the platform.
Sy Ari Da Kid is a Bronx-born, Atlanta-based rapper, singer, and producer who launched his career with a string of mixtapes like The Ultrasound starting in 2011. He later signed with Cash Money Records and continued building a catalog of emotionally driven projects such as B4 the Heartbreak (featuring Bryson Tiller) and more recent introspective albums like The Last Shadow in the Shade. Known for his versatile sound that blends East Coast grit, R&B, and soulful storytelling, Sy Ari has collaborated with artists like Benny the Butcher, Future, and K Camp to further define his place in hip-hop.
Flow LaMovie was a Puerto Rican music producer, label executive and played an important role helping define the modern Latin Urban genre. Starting his music career in 2011 as an independent label and management company established him as a power player for global hits with artists such as Bad Bunny, Anuel AA, NioGarcia, Casper Magico and many more. One unforgettable production is “Te Boté” which won multiple awards, 100+ Platinum RIAA certified and dominated the Billboard Hot Latin songs chart for 14 weeks.
Victor Cibrian is a Mexican singer, songwriter, and guitarist known for his viral hit “En el Radio un Cochinero” and his fusion of traditional corridos with modern sierreño urbano style. This record achieved over 154 million streams on Spotify and surpassed 114 million views on YouTube. Before gaining recognition as a performer, Cibrián established himself as a gifted songwriter, contributing compositions for acts and appearing on projects like Jimmy Humilde Presenta: Lo Mejor de las Calles Vol. 4. After that, he signed with Rancho Humilde, his current label.
Henao is a Houston-born Colombian-American Pop/R&B artist known for blending smooth R&B vocals with vibrant Latin rhythms and electronic influences. She presents herself as an emerging global Latin artist, with successes in both the European and Latin American markets, and has been recognized as a rising star by platforms like Tidal and Radionica.
Los Gemelos de Sinaloa is a Mexican regional music act originally founded in the mid-2010s, led by twin brothers Juan Moisés Cárdenas and Roberto “Robert” Cárdenas. Born and raised between Tijuana and Southern California growing up in challenging circumstances. Those difficulties inspired them to adopt “Los Gemelos De Sinaloa” in honor of their roots and initiate their career. Their tracks such as “Si Me Ven”, “Andamos Mejor” and “No Le Aflojo” had achieved tens of millions of streams, reflecting their rapid rise in the genre. “No Le Aflojo” featuring Fuerza Regida entered the worldwide Spotify chart with more than 250 millions of streams.
Dj Nelson is a Puerto Rican pioneering producer, entrepreneur and DJ who is widely credited as one of the foundational figures in the rise of reggaetón and modern Latin urban genres. In the early 1990s, Nelson joined the influential San Juan club collective The Noise, where he played a key role as DJ, producer and arranger. Over decades, DJ Nelson has operated at the intersection of club DJing and creates his own club and label "Flow La Discoteca". He blends the urban culture with his style and defines the sonic palette of reggaetón. Some of the biggest hits from DJ Nelson are “Pasarela” (performed by Dalmata) his standout single, “Noche de Travesura” (performed by Hector El Father) widely recognized in the genre and La Curiosidad (performed by Jay Wheeler) demonstrates what a legend is made of.
White Lion is an independent Puerto Rican record label founded and led by Elías “White Lion” de León, focused on Reggaetón, Latin urban and Latin Reggae. Elías de León founded White Lion in the mid-1990s and positioned the label as an early incubator for the emerging Reggaetón and Urban scene in Puerto Rico issuing landmark early releases like Daddy Yankee’s - No Mercy (1995), Tego Calderón – El Abayarde (2002) and later launching breakthrough albums by artists like Cosculluela, Julio Voltio, Jowell & Randy and Calle 13. That early A&R vision and willingness to back unproven urban talent defines why the label is notable.
Rancho Humilde is a pioneering independent record label based in Los Angeles that merges the rich heritage of Regional Mexican genres (corridos, banda, norteño) with urban, modern influences, delivering what’s often called “corridos tumbados” or “trap corridos”. The label was founded by Jimmy Humilde together with José “JB” Becerra and Roque “Rocky” Venegas in 2008. The label boasts a large roster: 80+acts under their banner pushing the evolution of regional Mexican music. They have developed big artists such as Natanael Cano, Junior H, Fuerza Regida and many more.
